Through Jan. 22, GameStop has Guinness World Records the Videogame for $19.99, regularly $29.99. And at Game Crazy, “Games for Girls” (the Imagine, Petz and Ener-G series) are $19.99, but that deal ends today (Jan. 17). However, the same ad states that Ubisoft DS titles are $19.99 through Jan. 24, and that would seem to include the aforementioned Games for Girls as well as the pictured titles Gourmet Chef, Rayman Raving Rabbids and Quick Yoga Training.
Posts Tagged ‘Game Crazy’
GameStop and Game Crazy Sales
Saturday, January 17th, 2009Game Crazy Wishlist Promotion Includes Coupon, Disneyland Drawing
Thursday, December 4th, 2008If kids (I’m not sure the promotion applies to grown-up kids) print and fill out a Game Crazy Wish List, the list is good for $5 off a $60 purchase. Also, they’ll be entered in a drawing to win a trip for four to Disneyland. The coupon is good through Dec. 21 and the deadline to enter the drawing is Dec. 25. You can also enter by mailing in a card; see the official rules.
Game Crazy Open Thanksgiving Day
Thursday, November 27th, 2008There’s no rest for the folks at Game Crazy. The chain, affiliated and usually located adjacent Hollywood Video stores, will be open Thanksgiving Day. Game Crazy will also open at 7 a.m. on Black Friday, Nov. 28, and its sale will be on Saturday as well as Friday. Nintendo DS consoles will be $5 off, making them $124.99. If you but one new game for $29.99, you get one priced at $18.99 or less free. Cooking Mama 2 is $19.99, Cake Mania is $9.99 and there are several other DS deals as well. Used games will be buy-two-get-one, and people bringing games to trade in through Nov. 30 can choose from two coupons: 20 percent extra credit on the trade, or 30 percent extra if it has a sticker or receipt from a competitor. And here’s the deal I’ve been waiting for: Hello Kitty Daily will be $19.99 instead of the regular price of $29.99.
Game Crazy, Ubisoft market video games to girls
Saturday, November 8th, 2008I stopped in Game Crazy (owned by Hollywood Video) today as part of my fruitless quest for Hello Kitty Daily (the release date was pushed back to Nov. 14). I picked up a copy of a pretty pink handout that was put out with gamemaker Ubisoft. It reads, “Girls Love Games; Games Girls Love,” and then, “Yesterday It was Candyland … Today they still love playing games.” The flier goes on to show the covers of a couple of dozen DS and Wii games that are popular with pre-teen and teen girls.
There’s the Imagine series, where girls can play the role of a movie star, ballet star, interior designer and other jobs. the Petz games also also a hit with girls, and now there’s Catz Clan, Petz Monkeyz House and Dogz Pack as well as Petz Rescue titles. Also new to Nintendo DS is the Ener-G series: Dance Squad, Gym Rockets and Horse Riders. And it’s not all puppies and rainbows; there’s also My SAT Coach with The Princeton Review
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My point is, girls and women are an important part of the handheld gaming audience, and smart retailers won’t overlook this. It’s obvious from the “I Play for Me” Nintendo DS Lite campaign (featuring Liv Tyler, America Ferrera and Carrie Underwood) that women who would not normally consider themselves gamers are a great fit for the DS and its growing selection of titles.
There has been some interesting research into how games are marketed to women, including unfortunate stereotypes and the assumption that girls don’t like or aren’t good at the mainstream games. Gamer Alice Taylor has some keen insights on the topic.